Pizza Express
Pizza Express had a beginning since 1948 when its founder Petr Boizot had a taste of pizza first in Florence. When he returned London in 1960 he realized that UK is lacking taste of such a worth pizza. He decided to make available the great pizza which he had tasted in Europe. To be authentic, it needed to be cooked in special ovens which could stand the needed high temperature. The first oven of Pizza Express was brought from Rome along with a man from there to operate it. Thus, the first Pizza Express restaurant was set up in Wardour Street, Soho in London. Today it is UK’s one of the most successful restaurant business in private sector. Pizza Express has registered itself in London Stock Exchange in February 1993. Today it has more than 300 restaurants in UK and Ireland serving about 16 million customers every year.
Today, Pizza Express provides unmatching quality of Italian foods. Their menu includes gourmet pizzas, pastas, fresh salads and home-made desserts. Pizza Express today is the synonym of excellence, quality food and pleasant environment. In the year 2003, Pizza Express started centralized services of kitchen and warehouse in order to prepare and make available on daily basis certain items like dressings, desserts, sauces and Columbia’s Best – which is an Italian style ice cream. The experiment was successful and the company achieved milestone in catering industry by setting standards of highest quality taste with consistency and freshness every time. Today Pizza Express is a name most trusted quality products and services. Visit: www.pizzaexpress.com